On-Site SEO
On-Site SEO is the practice of controlling the physical content of your web site. This means generating a list of keywords that are appropriate for your business, developing effective copy that uses these keywords throughout the web site and developing strategic programming that also uses these keywords in important meta-tags.
The idea of on-site SEO is to optimize your site so that search engines can easily navigate through your web site and determine what your site is about. The search engine will then index your site into its database and you will appear in search results that match what your web site emphasizes. The ultimate goal is to appear at the top of the list in the number one or two position.
Good SEO Practices
The search engines set the rules on how and why they will display your site in search results. They spend countless hours writing program arrays that reward those who follow the rules and punish those who do not. Selle Design Group has developed an on-site SEO protocol that has proven effective. We stay in touch with cutting edge developments in SEO and employ any and all factors that will help your site get results.
There are many techniques that can be employed and these are changing all the time. Don't be fooled by quasi SEO practice that sounds to good to be true. On-Site SEO is not a one-time set up then your site is good-to-go. The initial SEO techniques must be monitored, analysed, evaluated and changed where necessary to achieve the ultimate goal.
Current and pertinent information is the base of good on-site SEO practice. If your site is producing current and pertinent information combined with optimized copy and program code then your site is headed in the right direction.
Call us today to see how we can help improve your sites performance in the search engines.
Recent Website Projects
FinanMcdonald.com
Full e-commerce website.
ZanyZebraStore.com
Full e-commerce site solution.
Bonner County Library
ebonnerlibrary.org
Dynamic programming to interact with the library management software.
CampHilltop.com
Content managed website
SnowmassAlpacas.com
Custom programming (cold fusion) to fully integrate herd management and display on website.
BeyondHopeResort.com
Custom program to fully automate reservation system of RV Park and Marina including booking and payment.
lignetics.com
Website development - Content management site.
Common Knowledge Bookstore
Content management website
PetalTalk.com
Website development
altmedrev.com
Website developement - Searchable document respitory with over 20,000 articles and essays.
Recent Print Projects
Breakwater Expeditions Brochure (PDF 2.3mb)
Camp Hilltop Brochure (Digital Brochure)
Second Nature DVD Cover (PDF 972kb)
Snowmass Alpacas - Auction Catalog 2011 (Digital Brochure)
Snowmass Alpacas - The Making of Champions Part III (Digital Brochure)
SEO! SEO! SEO! If you aren't practicing Search Engine Optimization then you are not using your website as a marketing tool. SEO performed both on-site and off-site can be the most powerful tool available to your business today. At Selle Design Group, we believe SEO to be as important as the initial development of your website. We keep SEO in mind from coception to completion and offer ongoing support and maintenance of your website so that you are gettig the most from your investment.
Social Media: how to (and not to) use it.
Social networking (i.e. facebook, etc.) can be a very powerful tool for your business. Are you using it? If so are you using it beneficially or detrimentally? Marketing your business socially rather than with a direct business approach is a fine art. Let us help you make the best of your social networking marketing decisions.
E-mail Marketing Tip: When creating an e-mail or ad, make sure you are giving your viewers a reason to come to your place of business - create a CALL TO ACTION. This can be accomplished by giving a discount or featuring a special. Then create a SENSE OF URGENCY by limiting the time of your offer or limiting the quantity availble for the special. Put this information in the top part of the e-mail/ad and the extranious information below. Call us for more ideas on how to successfully market your business.
E-Commerce Solutions. We can help you expand your customer base. 70% of the US population refers to the web before they purchase an item. E-commerce sites don't have to be a budget breaker. Call us to see how we can help.
Letterhead in a Word Template.
There really is no need to print letterhead these days if you have Microsoft Word. We can make a letterhead template for you that contains your logo and detailed information either on all pages of your document or just the first page. Contact us to see how we can help today.